Salmon & Rice
Campaign, Photography, Brand
Project Type
Art Direction, Photography
Year
2024-2025
Company
CUDDLY
Scope
Producer, Director, Photographer: Joey Luau
Videographer: Franco & Marco Gutierrez
Copywriting: Sofia Ranalli
Project Description
CUDDLY is a for-good, for-profit fundraising and wish list platform focused on supporting animal rescues.
Drove and managed all creatives encompassing OOH and packaging, social and marketing assets, and photography for corporate and DTC initiatives. Drove all creative for the first CUDDLY food launch.
Let's work together
An art director based in New York, creating editorially-driven visual narratives that translate seamlessly across print, digital, and brand experiences
Services
art direction
visual + digital design
digital experiences
brand identity
Located In
Brooklyn, NY
Boyle Heights, CA
Let's work together
An art director based in New York, creating editorially-driven visual narratives that translate seamlessly across print, digital, and brand experiences
Services
art direction
visual + digital design
digital experiences
brand identity
Located In
Brooklyn, NY
Boyle Heights, CA
Let's work together
An art director based in New York, creating editorially-driven visual narratives that translate seamlessly across print, digital, and brand experiences
Services
art direction
visual + digital design
digital experiences
brand identity
Located In
Brooklyn, NY
Boyle Heights, CA